Story Chaos #3 - Big Basket Model Explained

Hi, welcome to the story chaos chapter 3 , today we are going to talk about Big Basket , our grocery leader in India so the story starts in 1999 when there was a .com boom and this is one of the 1st e-commerce company who came to buy online after 2 years they added grocery too in starting a lot of people came online but you know in starting people don't buy online only COD can operate at that time and not online payment so people came but did not buy it so they analyze and they came to offline and in south India. they got a huge success they opened a fab mart and sell everything in it but still, it did not make much profit and in 2006 Birla group overtook it and in 2011 they again return online under selling retail network in 2011 only they got funding do try to understand this if you want to have a grocery business so what are the options 1) First is inventory model , means I will buy the product directly from the company at a discount rate next I will be selling to...